7 February, 2020
Coral Reef Properties Limited organized a weeklong “Special Winter Discount” fair at Joydebpur, Gazipur specifically for the local citizens of Gazipur. The fair started on 20 January, 2020 and continued till 26 January, 2020 every day from 10 am till 9 pm. Hundreds of people visited the fair with utmost interest about the very first “Shared Ownership” concept in Bangladesh with our projects.
A thorough communication about the fair was conducted through banners, festoons, leaflets, invitation cards along with mass communication through roadshow, press ads and digital media placements.
The campaign was able to successfully convert significant number of clients to invest in the project, Cox’s Bazar Beach Club, along with many more prospects who might invest in the project in near future.